Your Healthy Summer Eating Kit


The best way to reboot your eating habits: Order this one-week program, called Euphebe, and “Cut the Crap” as the creator likes to say.  Did I mention I love it?

During my first visit to a new doctor, I told him that I wanted to lose weight, get heart healthier and put an end to my bad eating habits — which I fall back into when I’m traveling and running from meeting to meeting. Dr. Hooman Yaghoobzadeh (who is an excellent doctor and who I call Dr. Y for short) suggested I follow a plant-based diet, high in fiber and low in saturated fat, and I nodded, this was the advice I gave out daily, hourly, and monthly as the Editor-in-Chief of SELF for 13 years, it’s just the busier I am the harder it is to do. Enter Euphebe, a program that delivers delicious plant-based meals and a healthy eating coach. Dr. Y is Euphebe’s medical advisor.

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Dr. Y introduced me to Nadja Pinnavaia, Ph.D., Euphebe’s founder and the brains behind the operation. I immediately liked her. She was a scientist who worked in finance, and in a strict British accent she basically laid it out: “We don’t need all the animal products in our food, and we certainly don’t need sugar, added preservatives and all the other junk that ends up in our bodies when we aren’t paying attention. Her motto: “Cut the Crap” sung to me. I wanted to cut the crap, in terms of food, in terms of excuses and in terms of pushing off the start date to getting healthy.

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I decided Nadja and the Hintd team should work together on a fun, healthy Hintd list to unfurl a 21-day plan to help our users eat healthier, lose weight and feel better —  just in time for summer. We talked about how a list for Hintd could be a summer healthy eating version of an “advent calendar” for rebooting your habits for summer and she agreed. The result is a list that includes Euphebe’s food plus healthy habits and exercise to match.

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I ordered my Mini-Boot week of healthy plant-based meals (lunch and dinner for six days with delicious sounding foods). I was nervous but also excited to try it.

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After my first meal, I felt satiated but not full and heavy. Each meal was delicious, and I started to feel better almost immediately. Less bloat, lighter, less puffy in my face, and certainly like this was a do-able, easy, fun project. I committed. No more cheese, meat, dairy and instead I sought plant-based protein and meals at every turn. Cut the crap became my mantra. I was a plant-seeking machine. Bring on the beans.

Nadja made her list and added lifestyle choices to help you get it together, including great ideas for easy ways to add in exercise. I knew I would love this list when she added the Tone it Up workouts that I know and love from my days as Editor-in-Chief of SELF, where the TIU founders Karena and Katrina rocked the community of healthy women and helped them tone up for spring and summer).

Euphebe’s resident RD Abby K. Cannon crafted the list to help you reboot your summer eating plan just in time for the season ahead, and if you follow this plan, you’ll feel better, be leaner and fitter, and lose weight in time for the Fourth of July weekend. In fact just four days into the plan I felt less bloated and my clothes fit better. I was feeling more energetic and like, for the first time in as long as I could remember, I was back on track.

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My suggestion: Start with the mini boot and don’t overcommit to the full month until you know you are ready to eat this way. Get coached. The supportive emails are chock full of helpful information and tips. I know it can help though I didn’t explicitly sign up for the Mini Boot for the coaching. I continue to enjoy (and learn from) the content and knowing I had support helped me stay on track. And do choose plant-based eating whenever you can. That means cutting out my favorite sweet of choice: Ice cream. And enjoying almond milk in my coffee, and turning down cheese — though I am a cheese-a-holic. I can do this for a week, a month, or longer, as long as I have access to the delicious Euphebe foods like Thai Green coconut curry with lemongrass rice, red lentil Pasta with eggplant sugo and Spring Veggie Faux Sotto. I am off to a healthy lunch now. Get started on your reboot today. You will thank me, Nadja, Dr. Y, Abby and the entire Euphebe team later!





How a Stylist Does Hintd

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We talked to NYC stylist and Hintd user, Savannah Louise, about her aesthetic, her fashion and makeup must-haves, and what she’s looking forward to this season.

H: How do you see yourself using Hintd?

SL: As a stylist, I use Hintd to make lists of items I want to easily come back to. It’s an easy way to save links for later purchases and also create fashion stories for shoots.

H: What are some fun trends/pieces you’re looking forward to Spring?

SL: I’m loving transparent layering, denim everything, and utilitarian cuts.

H: Who are your favorite designers/stores right now?

SL: I am drawn towards designers that are inspired by rebellion and youth culture. Virgil Abloh of Off White, Demna Gvasalia, and Raf Simons come to mind. I also love early Vivienne Westwood.

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H: What is your ideal Spring day in NYC?

SL: I like the few weeks of jacket weather before it gets too hot.

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H: What beauty products can you not live without?

SL: Brow products! I use mostly Anastasia. Also, Fenty highlighters.

H: Are there any beauty trends you’re looking forward to?

SL: More color! Also less makeup in general, more skincare.

Photos: @savannahlands


Good Vibes Only

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When a Feminist Meets a Bikini

Must-haves for summer? Kindness, confidence and a whole lotta good vibes! This according to Cameron Armstrong (above, center), founder and creator of a new line of bathing suits called Kitty and Vibe that serves up all three.

Armstrong felt that, as a feminist, no woman should feel bad when trying on clothes, bathing suits most of all. So she created Kitty and Vibe, a line of reversible, flattering suits with a custom cut feeling that come with their own upbeat play lists, each one designed to make you want to dance around the room as you try it on. Voila, a new shopping experience that is fun and enjoyable. Check out her Hintd list here.

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“Our classic cuts and revolutionary sizing make it feel like the suit was custom made for you,” she explains. Every suit comes in a reversible, limited edition print, are all the same price ($95), and are accompanied by a curated to fit different personality types.

Armstrong, who graduated from UNC, considers herself a marketer, not a designer. “I was by no means a design major. I created the concept and a sketch and then handed it over to someone who made the sketch come to life.” That was a year ago. Now the concept is a company and the company is growing — fast.

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Her suits appeal to women of shapes and personalities. Not all body issues are necessarily about weight, she explains, since for her the moment of “there’s gotta be a better way” came when she was feeling self conscious about her back — and the acne she has battled for years. “I was in a dressing room, trying on suits, and when I looked in the mirror I didn’t like how I looked. I have always had back acne. The saleswoman wanted me to come out and show her, and I didn’t want to.”

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Like every good marketing major, Armstrong looked for an opportunity that would be universal and have a broad appeal. “A swimsuit is an item of clothing everybody has: Socks, swimsuits. It’s a consumer item that’s not going away, not just a trending item.”

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So she found the pain-point and decided to solve it. “Going swimsuit shopping is something everybody hates. It’s so painful. I set out to research why is it so painful. One reason is because of the inconsistent sizing. Then when I looked into sizing, the main thing I noticed was the inconsistent cuts. I always get what I call diaper butt. My sister had not enough coverage and her butt crack showed.” So she started measuring people and truly everyone is different. Turns out the inseam matters a lot, and her sister is three inches taller that she is — so her suit needs a longer inseam. Better fit, better experience. Armstrong likes to remind people: “It’s not your body, but the cut of the suit that’s the problem. This is a problem that she wants to check off as: Solved!

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“I never want to ask women to go into a dressing room if they dread it. So I wanted to create a fun experience. I have always been a dancer and wanted to bring this piece. So I imagine trying on your suit while singing in the mirror, singing into a hairbrush, winking to yourself, totally living in the moment. I decided I would create these Vibes, and made each playlist match a personality: The Cameron the James and the Ashton.”

Stop what you’re doing, add a Kitty and Vibe suit to your Hintd list, and you could win one. Armstrong is giving away one suit (in the form of a $95 credit) to a lucky hinter.

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Dance around the room, and tell yourself one positive thing about the way you look, then try on your suit, and you’ll feel positive about it. Actually, we want you to always feel positive about your self. And use Hintd to create the life you want, one list at a time.

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Hinters are Winners!


Each week we post a Hint it to Win It! A fun contest that gives you a chance to win a prize by adding that hint to your Hintd list. This Spring we awarded prizes to six lucky winners!

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Congrats Donna B! Her list was filled with fun floats and dreamy beauty! Now, her summer just got a whole lot sweeter with this delicious purple donut pool float! Keep on hinting Donna!  Screen Shot 2018-05-31 at 1.56.27 PM.png

Give it up for Laura B! Her dazzling “If I Were Rich List” is filled with sparkling dresses, lingerie and of course amazing fragrance’s likes Prada’s Candy.


Screen Shot 2018-05-30 at 5.31.10 PM.pngWoohoo to Kristen B on winning this shimmering aquamarine pendant from The Grommet. Check out her jewelry filled list that total accessory inspo.

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Congrats to Kaley M who won the Hint it to Win It prize of an Ulta Beauty $50 gift card! Check out her list of fitness, beauty and the best evil eye accessories out there. Look how beautiful hinting can be!

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Jane L. scored this Selena-inspired tee in our celeb fashion Hint It to Win It contest! her list is filled with must-have beauty and summer accessories. Jane, wear this tee and make the world your runway.




Say Yay! Maggie T hinted this waterproof tote from the limited edition Hunter Collection for Target and won! Check out her list of all things loves all things cool and cozy.

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We are so happy for all of our winners and to all those who have yet to win, keep an eye out for our next Hint It to Win It contest. Maybe the next lucky winner will be you.


Let’s Go Glamping!

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Monument Valley Navajo Tribal Park in Oljato, Arizona

Who else has a serious case of wanderlust? We worked with NYC Private Shopping Tour to showcase the best glamping locations so all you have to do is hit the open road with a sense of adventure.

First stop: Picking up your airstream rental for traveling in style. The Airstream is a classic and is hands down the most elegant RV ever made. And they are surprisingly easy to rent. Choose from DIY adventure where you rent with a tow vehicle, or have them meet you at the campsite of your choice.


Then, head to the land of the giants trees and canyons at Sequoia and Kings Canyon National Park. An international biosphere reserve, with bighorn sheep, bears and the cutest alpine chipmunks and many other species. The giant sequoias can grow to 30 feet wide and 250 feet tall. And the The foxtail pine (shown) is found between 7,500 and 11,500 feet. Hike in the canyons, go native, visit caves or ride a horse. Unwind at the Sequoia RV Ranch, with it’s own swimming hole.

You think only movie stars can retreat to Malibu? Think again. Why not visit Malibu Creek Park up in the canyons and Leo Carrillo Park along the Pacific Coast Highway. Sunbath, swim, stroll on the sand, hike in the canyons, bike or ride horses. Get in touch with nature in style. Malibu Beach RV Park is the place to stay.

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Now pack! Bring along easy things that can mix and match. Like a clever towels strap, backpack, cover-up that can easily double as a blouse and a bathing suit that takes the plunge into the ombre-meets-tie dye trend for summer.

Feel Fierce at Any Age with Tips from Catherine Grace O’Connell



Aging? It’s a good thing! If you think Fierce. Here’s how!

I never let my age define me, except of course when it’s in a good way. It’s good to be wise, and have a vast network of friends and media contacts to turn to — and who can turn to me when needed. But being a female founder in your 50s can also be a challenge  because when you’ve had one successful career, you tend to get boxed in. I’ve found as I’ve transitioned from being the print to digital it can be confusing for people to understand that I have a new and exciting role. Catherine Grace O’Connell wants to make sure women are not feeling invisible, or worse, irrelevant, as they get to the middle of their lives. “Too often women don’t feel like society values all we have to offer”, she says.  Now, Catherine has decided to do something about it—and help women everywhere and every stage of their lives. This Monday, Catherine wants you to do something “fierce” to celebrate the power of women in a way that is meaningful, personal and impactful.

When I met Catherine O’Connell, I was impressed. She is a creating a movement around the fact that women “in mid-life” can be cool and be forward looking. She has good reason, since her health and wellbeing is nothing she takes for granted. A debilitating case of Lyme Disease nearly killed her and it was exactly a year ago that she turned her life around by adopting a new forward thinking attitude to save her life.  Forever Fierce, is a new movement kicking on on Monday February 19th. The goal is to reboot and re-energize your way of thinking. No matter what your age, it’s the day to promise yourself and decide that the best is yet to come. Her interview may just change your life, it has already changed mine.

LSD: What made you turn it around? What was the “moment” it all changed for you?

CGO’C: I will never forget it. I was weak and debilitated from Lyme Disease, and nothing had worked in terms of treatment. I was in bed, less than 100 pounds, and so fragile I couldn’t walk around the block. My daughter came over and asked: “What would you do if you were well?” I almost immediately went from ill to well, in my mind! I started dreaming, scheming and creating bucket lists. I thought: “I would do a yoga retreat and I would blog about my experiences.” In that moment, I stopped thinking like a sick person, and started thinking and acting like a well person.

My daughter helped me set up my Instagram account. I had never heard of Instagram two years ago! I didn’t know how to do it, or even what a hashtag was. Her simple question had lit a fire from within, and I started to think in a new direction. It didn’t take long for my dreams to become a reality. I made these things come true. That’s when I realized my work was filling a need: to change the paradigm of how women think at Midlife. I decided to help women of all ages become Fierce … not in a mean or threatening way, but in a way that allows us to be authentic and to own our power. So I created a movement and women have responded!

LSD: It’s one thing to think, “I gotta get better, get out of bed, and start joining the living again.” It’s a whole other level to say, I’m going to start a movement, and make an international day of celebration! How did that happen?

CGO’C:  It came through as a powerful inspiration during a yoga class. I heard this loud and clear: “Get off your mat and go get 50 bloggers that are women at Midlife and beyond and connect them.” I jumped off the mat, ran out of class and called 3 of my virtual blogger friends. They hopped on a plane to LA, and The Fierce 50 was born! Women needed it. I stood up because I “saw” that we were invisible and needed connection.

Midlife isn’t an age, it’s an experience. It’s a time in a woman’s life when she begins to feel less relevant and starts being treated differently by society. A community for women at Midlife and beyond didn’t exist so I created it. I decided to “Be the change.” This happened organically and overnight. Women loved the connection! Brands and advertisers took notice started asking to work with our group. This was an idea that turned into a movement organically and it was very exciting.

I believe in letting go of boundaries. I intentionally made myself personally available by sending my cell phone to every person that reached. To me, personal connection is everything. Before I knew it, I had a thriving business that turned into 6 businesses within two years. It all happened because I had a belief system that I followed. I was filling a need – my own need and the needs of others. I needed to feel visible and I relevant and women followed.


LSD: How did you grow it so fast? You have 40 thousand Instagram followers and a vibrant community on Facebook. Impressive!

CGO’C:  When I started my page on Instagram, I immediately decided to share an inspirational message with everything that I posted. I tend to be very real, raw and vulnerable. I told my story openly and honestly, and I had people reaching out from around the world wanting to know my secrets. I believe in sharing everything. I also believe in helping others. I always say, “I’m not changing clothes. I’m changing lives.” That’s all I’ve ever cared about. Money doesn’t get me out of bed. Touching hearts and changing lives does! My first year, I spent hundreds of hours helping others via phone or meeting in person. I don’t have that kind of time any longer. Now, I do it in a much larger way with my community. We host events, both virtually and in person. We have a lot more coming. The Forever Fierce Talk Show and Forever Fierce Media Productions started from the launch of the Movement. We have a Forever Fierce YouTube Channel and Newsletter launching this month and global webinars to share what we’ve learned in a big way. The Forever Fierce Show has become the Voice of the community. We changed from “The Fierce 50″ to the more inclusive, “Forever Fierce” because women in their 30s asked: “What about us?” So we rebranded it. Anyone can join and look forward to aging. It’s not a bad thing anymore, it can be cool. I posted that we would be doing a photo shoot in LA and women flew in from as far as from Germany to come and participate.

LSD: So what can women do to participate, who live all over and can’t get to LA for the events of the day?

CGO’C: They can post on any social media platform: What does it mean to be Fierce for you? And tag #ForeverFierce.  Also, they can join the community or get the newsletter, listen to our Forever Fierce video talk show, and tell us how you’re being fierce, so when we start our YouTube channel we can share the stories. 

LSD: You say that you’re making Midlife cool and including Millennials, so they look forward to aging. I love that! (My daughter, who is 22 and fiercely feminist, tells me that she thinks ageism is “Not okay” so I did something right!) Tell me about your Hintd list. It’s great and a real mix of beauty and wellbeing products you espouse. What went into making your list and why do you recommend these things specifically?

 CGO’C:  I created a list for “Healing from the Inside Out” and encouraging women to love the skin they’re in. I believe in using natural ingredients to look and feel better. Loving the Skin You’re In is the topic of my list. I take Ghee every morning because it’s a moisturizer and is a great detoxifier. Padma Basic is all about healthy circulation. I put Saranghae products on the list because I believe in Korean skincare. I use these items in my own life. Part of Loving the Skin You’re In is nurturing yourself –treating yourself to a spa at home day. I found Saranghae on Instagram and stalked them! Their products are loaded with natural mushroom extracts that provide tons of moisture and plump the skin.

CGO’C: Our overall mission: To shift the perception of women at Midlife and Beyond. To celebrate empowered women and let the world know Midlife is cool! And to tell women, you can go from feeling irrelevant to relevant, from invisible to visible. It’s up to you. Expand your mindset and what’s possible!

LSD: I love that. It really is up to each of us to define how we age, and not let others tell us what is or isn’t age appropriate. We get to be as young feeling as we want! What is your best advice for someone who wants to truly feel this way, and shift that paradigm?

CGO’C: Surround yourself with other women like you – the best way to change is to be part of a community of other women who feel the same way.  We are not about age but about breaking down boundaries. We want to take the labels off and remove all boundaries. Aging is a continuum. “Inside every Midlife woman is a Millennial that was an inside every Millennial is a Midlife woman to be.”

LSD: I love the idea that we have the power to flip a paradigm. I’m flipping, I’m flipping!

 CGO’C:  Women have to shift their own paradigm and maybe it’s not about a specific job, or money or career, but it’s about expanding your mindset and not allowing society to put you in a box.

LSD: Let’s give them something for flipping the paradigm and feeling Fierce. If they Hint-to-Win-It by adding the Saranghae products to their Hintd list, they can win it! We will give five lucky hinters — who are feeling fierce– a package of this beauty product. Hint, win, feel fierce, and join the Forever Fierce community! Thanks, Catherine! Go ladies!

Interested in reading more about how Catherine is bridging the generation gap? Read on.



Boy Meets Girl Meets Hintd

Shot by Jennifer Rose Keany
Stacy Igel, Keeping it fun.

Stacy Igel is one of those awesome female founders whose success came with all the hard working beginnings, family involvement, and lucky breaks. She told us her story over coffee at our offices at Spring Place in Tribeca. Next thing we knew, she had made her list of the perfect holiday gifts. As CEO of Boy Meets Girl and an advocate for women, causes and being authentically you, it’s full of fun gifting inspiration and cool products.

When she launched Boy Meets Girl, shortly after 9/11, she had made t-shirts with red white and blue that took off, and her line was picked up by Bergdorf Goodman. Her collaborations with models, actresses and musicians elevated the line to cult status. Over the years, Boy Meets Girls has become one of those perennial favorite brands sold all over the world, as message tees with a purpose gained popularity and kept up with the times. Her collaboration with Veronica Webb is just the latest in this series.

Check out her Hintd list just in time to buy that perfect statement gift for yourself or the person on your list who loves the message and the meaning.

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Also — as if you needed any more proof that she is the hottest designer of the moment — Stacy is in The New York Times below and Business of Fashion  on the topic of “Super Model Mania.”
Happy reading, hinting and shopping!